Kim Kardashian thinks her face is worth at least $10 million.
The reality star is suing makeup app iHandy for that amount after the company used her image without permission.
Tmz says Kim is especially mad because the photo was used to promote her own beauty line.
iHandy insisted that they had no idea it was Kim, but her lawyers said that's absurd since she's "one of the most famous and recognizable women in the world."
According to the lawsuit, Kim's lawyer claims iHandy "even had the audacity to threaten [Kim] not to bring claims against them for their blatant infringement, or they would go after her."